Newsletters
Marketing Tip Monday: Newsletters— as marketers, we sometimes love to hate them. However, newsletters are one of the most effective ways to get information out to your existing customers. Research shows that reaching new costumers actually costs about six times more than making a sale to an existing customer. If that’s not enough reason to re-strategize your newsletter and email marketing efforts, it is worth mentioning that email is 40 times more likely to acquire new custom