Marketing Tip Monday: Invitations are not always utilized when an important meeting or event is coming up for your business. This is a big mistake. A lot of companies integrate their upcoming events into newsletters or simply share it on social media to attract the right audience members, but this strategy can be majorly flawed and is missing an important element. Invitations can make a crucial difference to gaining the business networking you need to take your company to the next level. Additionally, they are more formal and give your brand a little something extra for people to remember when personalized and received in the mail. In a digital world, it’s important to stand out. At Amaniac Design, we will create customized invitations to be sent out via direct mail, digitally, or both. Particularly in the case of seminars, fundraisers, or business meetings, where out of town members are being invited, it is important to plan for these in advance. Our turnaround ensures that your invitations will be ready on time with thorough quality control every step of the way.
With specialty printing techniques and a variety of paper options, the sky is the limit on what we can create for you. We’ll design an invitation that captures the essence of your event and personalize the design incorporating your logo and overall brand image. We’ll customize the envelopes of your liking, make sure the copy is in line with your event, use engaging and appropriate fonts and colors, or create a more simple design if that is your preference. Roughly 50% of marketers say that getting invitees to respond to an invitation is a huge challenge. At Amaniac Design, we don’t stop at creating the invitations. We will pair our efforts with engaging marketing tactics to follow-up with your future attendees, as well as make sure we segment your audience to target them appropriately and with unique verbiage in order to maximize response rates.