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Optimize Email Performance

Marketing Tip Monday: “You’ve got mail!” First of all, who even has AOL anymore? If that’s the case, pause your CD player and listen up. Email marketing is nothing new. It’s one of the most effective ways to convert leads into customers and revenue. Stay on top of your email marketing strategy. Scrub and clean out your list regularly, and personalize the greeting to each recipient. Experiment with send times to find the best one, segment your list, and implement a responsive email template. Include ONE call-to-action in your email. Research suggests more than one is overwhelming and audiences become unclear as to what you want them to do. Stop living in the age of “away messages” and a busy house phone when online… call Amaniac Design to hook you up with optimum email marketing performance now.

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