ADVERTISING & MARKETING
Marketing strategy and tactics are a crucial part of any business. Amaniac ensures our goals are clear, and tailor content that appeals to your target audience. Be confident in knowing that our social media marketing initiatives all align with your brand message and strategy—driving traffic to your content and channel. We conduct an in-depth audience analysis, targeting channels based on demographics and user behavior. Amaniac’s planned approach ensures your brand’s SEO is at top of mind, allowing us to develop a prominent online strategy that adapts with market trends. We provide content customized to deliver via the most appropriate platforms for your brand, suggest strategies to optimize delivery, and implement them with careful analysis to generate high-quality leads that convert into customers!
When it comes to branding, we know how important it is to have all the details covered. Brand development has become more than just a name, logo and tagline. A brand is also perception, voice, influence, and it’s consumers. We work closely with our clients to best understand their business model, the perception they want to convey, and the brand message looking to be communicated. We make sure the message is appropriate for various platforms and media, and make the necessary adjustments to maximize ROI. We kick things off with a thorough Q&A and involve our clients in as much of the creative process as possible. We’ve come to find, the more we can make a client part of the process, the better the results.
Many say that print advertising is “dead,” but this is simply not true. Understanding when, where, and how to use print as part of your marketing strategy is key. Amaniac understands the impact print collateral still makes and your need for cost-efficient, unique solutions that create direct responses while also branding your business. Our thorough understanding of the print process and other advertising media is key to developing a brand image that engages across various platforms. Successful print starts with a concept and its success lies in the minute details. Whether a large-scale project or small campaign, ROI is top of mind.
VIDEO & PHOTOGRAPHY
Video now dominates the marketing world, accounting for nearly 70% of all consumer traffic, according to Cisco. Our approach to video is a fine balance between powerful cinematography, properly paced editing, and the integration of animation with dynamic type to create a unique brand look. At Amaniac Design, we provide a full line of interactive services, from video production to various website and online platforms. Our goal is to develop website solutions where design and content are a happy medium between intricate custom-coding and preset templates. Whether you need a one-page site or 50 pages, Amaniac takes a unique, goal-driven approach to each project, while also integrating current industry best practices.
In todays’ day and age, interactive media is a key element in any marketing strategy. At Amaniac Design, we provide a full line of interactive services, from email campaigns to creating pages on various website and online platforms. Our goal is to develop website solutions where design and content are a happy medium between intricate custom-coding and preset templates. On average, 83% of global consumers use more than one screen at the same time, so mobile and desktop friendliness/speed are essential. Whether you simply desire a splash page to increase brand visibility, or need a fully customized site with an extensive site map, Amaniac takes a unique, goal-driven approach to each project while integrating current industry best practices and maximized platform appropriateness.